Type of publication: | Article |
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Language: | English |
Notes: | Puccinelli, Nancy, Goodstein, Ronnie, Grewal, Dhruv, Price, Rob, Raghubir, Priya and Stewart, David (2009) Customer Experience Management in Retailing: Understanding the Buying Process. Journal of Retailing, 85 (1). pp. 15-30. |
Other identifiers: | 10.1016/j.jretai.2008.11.003 [DOI] |
Source: | BASE |
Persistent link: https://www.econbiz.de/10011426013