Customer experience places: the new offering frontier
| Year of publication: |
2002
|
|---|---|
| Authors: | Gilmore, James H. ; Pine Ii, B.Joseph |
| Published in: |
Planning review : a publ. of The Planning Forum, The International Society for Planning and Strategic Management. - Duxbury, Mass., ISSN 0094-064X, ZDB-ID 1932044. - Vol. 30.2002, 4, p. 4-11
|