Customer integration : establish a constant bilateral knowledge flow
Grzegorz Gurgul, Maria Rumyantseva, Ellen Enkel
| Year of publication: |
2002
|
|---|---|
| Other Persons: | Gurgul, Grzegorz (contributor) ; Rumyantseva, Maria (contributor) ; Enkel, Ellen (contributor) |
| Publisher: |
St. Gallen : IfB |
| Subject: | Wissenstransfer | Knowledge transfer | Wissensmanagement | Knowledge management | Kundenintegration | Customer integration | Beziehungsmarketing | Relationship marketing |
| Extent: | Online Ressource, 128 KB, text |
|---|---|
| Series: | Diskussionsbeiträge / Institut für Betriebswirtschaft, Universität St. Gallen. - [Schweiz?]. - Vol. 47 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Record-last-verified: 17-03-04 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001826513