Customer interaction management capabilities on the micro-retail fashion in Indonesia
Tatiek Nurhayati and Hendar Hendar
| Year of publication: |
2017
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|---|---|
| Authors: | Nurhayati, Tatiek ; Hendar, Hendar |
| Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 2126179-9. - Vol. 16.2017, 1, p. 1-20
|
| Subject: | customer-centric commitment | customer interaction management capabilities | market intelligence quality | new product performance | Beziehungsmarketing | Relationship marketing | Produktentwicklung | New product development | Indonesien | Indonesia | Dynamische Kompetenzen | Dynamic capabilities | Mode | Fashion | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332667.2016.1209066 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011820550