Customer-perceived value and loyalty : how do key service quality dimensions matter in the context of B2C e-commerce?
Year of publication: |
June 2016
|
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Authors: | Jiang, Ling ; Jun, Minjoon ; Yang, Zhilin |
Published in: |
Service business. - Berlin : Springer, ISSN 1862-8508, ZDB-ID 2279938-2. - Vol. 10.2016, 2, p. 301-317
|
Subject: | E-Service quality | Customer-perceived value | Customer loyalty | B2C e-commerce | Service quality dimensions | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing |
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