Customer perceptions of airline social responsibility and its effect on loyalty
Year of publication: |
2012
|
---|---|
Authors: | Chen, Fang-yuan ; Chang, Yu-hern ; Lin, Yi Hsin |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 20.2012, p. 49-51
|
Subject: | Corporate Social Responsibility | Corporate social responsibility | Beziehungsmarketing | Relationship marketing | Passagierluftverkehr | Air passenger transport | Taiwan |
-
Chang, Hsin-Li, (2008)
-
Chen, Tser-yieth, (2008)
-
How can corporate social responsibility lead to firm performance? : a longitudinal study in Taiwan
Wei, Yu-Chen, (2015)
- More ...
-
Relational benefits, switching barriers and loyalty: A study of airline customers in Taiwan
Chang, Yu-Hern, (2007)
-
Examining airline service quality from a process perspective
Chen, Fang-Yuan, (2005)
-
Customer perceptions of airline social responsibility and its effect on loyalty
Chen, Fang-Yuan, (2012)
- More ...