Customer referral incentives and social media
Year of publication: |
October 2017
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Authors: | Lobel, Ilan ; Sadler, Evan ; Varshney, Lav R. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 63.2017, 10, p. 3514-3529
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Subject: | social networks | pricing in networks | microeconomic behavior | stochastic networks | Social Web | Social web | Soziales Netzwerk | Social network | Unternehmensnetzwerk | Business network | Theorie | Theory | Netzwerk | Network |
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