Customer relationship management at Wipro infotech : a case study
Year of publication: |
2011
|
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Authors: | Shah, Shashank |
Published in: |
Metamorphosis : a journal of management research. - Lucknow : [Verlag nicht ermittelbar], ISSN 0972-6225, ZDB-ID 2434108-3. - Vol. 10.2011, 1, p. 42-55
|
Subject: | Customer Relationship Management | Customer Welfare | Corporate Stakehoders Management | Indian IT Industry | Wipro Ltd | Case Study | Indien | India | Beziehungsmarketing | Relationship marketing |
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