Customer relationship management : making hard decisions with soft numbers
Year of publication: |
1996
|
---|---|
Other Persons: | Anton, Jon (contributor) |
Publisher: |
Upper Saddle River, NJ : Prentice Hall [u.a.] |
Subject: | Kundenbindung | Beziehungsmanagement |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
-
Langer, Markus F., (2001)
-
Kundenzufriedenheit und Kundenbindung : Strategien und Instrumente von Finanzdienstleistern
Müller, Stefan, (1998)
-
Eaton, Jonathan, (1988)
- More ...
-
Customer relationship management : the bottom line to optimizing your ROI
Anton, Jon, (2002)
-
Anton, Jon, (1997)
-
Customer obsession : your roadmap to profitable CRM
Nederlof, Ad, (2003)
- More ...