Customer Relationship Marketing for Higher Education Institutions
Year of publication: |
2010-06-02
|
---|---|
Authors: | Iordache-Platis, Magdalena |
Institutions: | Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA) |
Subject: | Educational market | marketing strategies | customer relationship marketing | educational strategies | entrepreneurial university |
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