Customer Satisfaction and Market Share: What Is the Missing Link?
| Year of publication: |
2001
|
|---|---|
| Authors: | Gounaris, Spiros P. ; Avlonitis, George J. ; Kouremenos, Athanassios ; Papavassiliou, Nikolaos ; Papastathopoulou, Paullina |
| Published in: |
Journal of euro-marketing. - Hummelstown, Pa. : IMDA Press, ISSN 1049-6483, ZDB-ID 11091824. - Vol. 10.2001, 4, p. 61-82
|