Customer satisfaction underappreciation : the relation of customer satisfaction to CEO compensation
Year of publication: |
2020
|
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Authors: | Huang, Ming-Hui ; Trusov, Michael |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 37.2020, 1, p. 129-150
|
Subject: | Board myopia, productivity | Customer satisfaction underappreciation | Executive compensation | Firm financial performance | Panel VAR model with interactions | Kundenzufriedenheit | Customer satisfaction | Führungskräfte | Managers | Managervergütung | Unternehmenserfolg | Firm performance | Vergütungssystem | Compensation system |
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