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Customer Service : das Mitarbe...
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Customer Service : das Mitarbeiterverhalten als Mittelpunkt der Markenwahrnehmung
Rainer Bürkle
Year of publication:
2006
Authors:
Bürkle, Rainer
Published in:
Praxishandbuch internationales Marketing
. - Wiesbaden : Gabler [u.a.], ISBN 3-8349-0038-9. - 2006, p. 545-557
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Extent:
graph. Darst
Type of publication:
Article
Language:
German
Notes:
Literaturangaben
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10003320892
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