Customer success management
Year of publication: |
2022
|
---|---|
Authors: | Mehrotra, Vijay ; Subramanian, Krishnamoorthy |
Published in: |
Research handbook on services management. - Cheltenham, UK : Edward Elgar Publishing, ISBN 978-1-80037-565-9. - 2022, p. 166-179
|
Subject: | Management | Erfolgsfaktor | Success factor | Beziehungsmarketing | Relationship marketing |
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