Customer Trust in the Salesperson: An Integrative Review and Meta-Analysis of the Empirical Literature
| Year of publication: |
1999
|
|---|---|
| Authors: | Swan, John E. ; Bowers, Michael R. ; Richardson, Lynne D. |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 44.1999, 2, p. 93-107
|
| Publisher: |
Elsevier |