Customer value amongst tourists : a conceptual framework and a risk-adjusted model
Year of publication: |
2006
|
---|---|
Authors: | Boksberger, Philipp E. ; Craig-Smith, Stephen J. |
Published in: |
Tourism review of AIEST. - Bingley : Emerald, ISSN 1660-5373, ZDB-ID 2060873-1. - Vol. 61.2006, 1, p. 6-12
|
Subject: | Tourismusmarketing | Tourism marketing | Tourismus | Tourism | Kundenwert | Customer value |
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