Customers' attitude towards unorganized apparel retailing in India : a study in Tier I and Tier II cities
Year of publication: |
2014
|
---|---|
Authors: | Kaur, Mandeep ; Devgan, Deepak |
Published in: |
The IUP journal of management research : IJMR. - Hyderabad : Icfai University Press, ISSN 0972-5342, ZDB-ID 2521149-3. - Vol. 13.2014, 2, p. 29-54
|
Subject: | Konsumentenverhalten | Consumer behaviour | Indien | India | Bekleidung | Clothing | Einzelhandel | Retail trade |
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