CUSTOMERS - Closing the Customer Feedback Loop - Companies have developed countless ways to listen to their customers. The hard part is figuring out how to translate what they hear into changes on the front line.
| Year of publication: |
2009
|
|---|---|
| Authors: | Markey, Rob ; Reichheld, Fred ; Dullweber, Andreas |
| Published in: |
Harvard business review : HBR. - Boston, Mass : Harvard Business School Publ. Corp, ISSN 0017-8012, ZDB-ID 23826. - 2009, p. 43-48
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