Cyberstrategy : business strategy for extranets, intranets and the internet
Pauline Bickerton, Matthew Bickerton and Kate Simpson-Holley
| Year of publication: |
1999
|
|---|---|
| Authors: | Bickerton, Pauline ; Bickerton, Matthew ; Simpson-Holley, Kate |
| Publisher: |
Oxford [u.a.] : Butterworth-Heinemann in association with The Chartered Institute of Marketing |
| Subject: | Internet | Strategisches Management | Strategic management | Intranet |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | VI, 182 S 24cm. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes index |
| ISBN: | 0-7506-4203-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000672117