Cyclical Bid Adjustments in Search-Engine Advertising
| Year of publication: |
2011
|
|---|---|
| Authors: | Zhang, Xiaoquan (Michael) ; Feng, Juan |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0025-1909, ZDB-ID 2063451. - Vol. 57.2011, 9, p. 1703-1720
|