Danone-Dumex in China : the first drink of milk
Year of publication: |
[2016]
|
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Authors: | Li, Hua ; Chen Grenot, Yao |
Published in: |
Market entry in China : case studies on strategy, marketing, and branding. - [Cham] : Springer, ISBN 3-319-29138-6. - 2016, p. 197-213
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Subject: | China | Milch | Milk | Alkoholkonsum | Alcohol consumption | Milchverarbeitung | Dairy industry | Milchpolitik | Milk policy | Milchmarkt | Milk market |
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