Can big data analytics capabilities promote a competitive advantage? : green radical innovation, green incremental innovation and data-driven culture in a moderated mediation model
Year of publication: |
2022
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Authors: | AL-Khatib, Ayman Wael |
Published in: |
Business process management journal. - Bingley : Emerald, ISSN 1758-4116, ZDB-ID 2014421-0. - Vol. 28.2022, 4, p. 1025-1046
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Subject: | Big data analytics capabilities | Competitive advantage | Data-driven culture | Green incremental innovation | Green radical innovation | Innovation | Wettbewerbsvorteil | Big Data | Big data | Innovationsmanagement | Innovation management | Data Mining | Data mining | Umweltmanagement | Environmental management | Produktentwicklung | New product development | Ressourcenorientierter Ansatz | Resource-based view |
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