Data mining for business analytics : concepts, techniques and applications in Python

Foreword / by Gareth James -- Foreword / by Ravi Bapna -- Preface to the Python edition -- Overview of the data mining process -- Data visualization -- Dimension reduction -- Evaluating predictive performance -- Multiple linear regression -- k-nearest neighbors (kNN) -- The naive Bayes classifier -- Classification and regression trees -- Logistic regression -- Neural nets -- Discriminant analysis -- Combining methods : ensembles and uplift modeling -- Association rules and collaborative filtering -- Cluster analysis -- Handling time series -- Regression-based forecasting -- Smoothing methods -- Social network analytics -- Text mining -- Cases.