A decision support model for the planning and assessment of export promotion activities by government export promotion institutions - The Belgian case
| Year of publication: |
1995
|
|---|---|
| Authors: | Cuyvers, L. ; Pelsmacker, P.De ; Rayp, G. ; Roozen, I.T.M. |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 12.1995, 2, p. 173-186
|