Dedicated business model innovation units : do they work? : a case study from Germany
Year of publication: |
2022
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Authors: | Rennings, Gina ; Wustmans, Michael ; Kupp, Martin |
Published in: |
The journal of business strategy. - Bradford : Emerald Group Publ., ISSN 2052-1197, ZDB-ID 2068174-4. - Vol. 43.2022, 3, p. 168-174
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Subject: | Business model innovation | Case study | Implementation | Innovation | Innovation management | Multinational corporation | Westliche Staaten | Western countries | Geschäftsmodell | Business model | Innovationsmanagement | Deutschland | Germany | Multinationales Unternehmen | Transnational corporation |
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