Democratizing strategy : how crowdsourcing can be used for strategy dialogues
Year of publication: |
2012
|
---|---|
Authors: | Steiger, Daniel ; Matzler, Kurt ; Chatterjee, Sayan ; Ladstaetter-Fussenegger, Florian |
Published in: |
California management review. - Thousand Oaks, CA : Sage Publishing on behalf of The University of California Press, ISSN 0008-1256, ZDB-ID 222930-4. - Vol. 54.2011/12, 4, p. 44-68
|
Subject: | Crowdsourcing | Strategisches Management | Strategic management | Social Web | Social web |
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