Extent: | VIII, 82 S. 10 schw.-w. Ill., 4 schw.-w. Tab. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: Frankfurt am Main, Univ., Diplomarbeit, 2006 |
ISBN: | 978-3-8366-5377-0 ; 3-8366-5377-X |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004898938