Der Einsatz von Warenproben im Konsumgüterbereich
Dagmar Brodersen
| Year of publication: |
1979
|
|---|---|
| Authors: | Brodersen, Dagmar |
| Publisher: |
Frankfurt [Main] : R. G. Fischer |
| Subject: | Werbungsmittel | Verbrauchsgüter | Deutschland | Marketing | Warenprobe |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | 106, XXXIV S. Ill., graph. Darst. 8° |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. XXXII - XXXIV. |
| ISBN: | 3-88323-068-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000558777