Der Market Maven in Deutschland : ein Diffusionsagent für Marktinformationen
Year of publication: |
1999
|
---|---|
Authors: | Walsh, Gianfranco |
Published in: |
Jahrbuch der Absatz- und Verbrauchsforschung. - Berlin : Duncker & Humblot, ISSN 0021-3985, ZDB-ID 24880. - Vol. 45.1999, 4, p. 418-434
|
Saved in:
Saved in favorites
Similar items by person
-
Investigating mediators between corporate reputation and customer citizenship behaviors
Bartikowski, Boris, (2011)
-
Emotions, store-environmental cues, store-choice criteria, and marketing outcomes
Walsh, Gianfranco, (2011)
-
Culture and age as moderators in the corporate reputation and loyalty relationship
Bartikowski, Boris, (2011)
- More ...