Designing Experimental Auctions for Marketing Research: The Effect of Values, Distributions, and Mechanisms on Incentives for Truthful Bidding
Year of publication: |
2007
|
---|---|
Authors: | Lusk, Jayson L. ; Alexander, Corinne ; Rousu, Matthew C. |
Published in: |
Review of Marketing Science. - De Gruyter, ISSN 1546-5616. - Vol. 5.2007, 1, 3, p. 3-3
|
Publisher: |
De Gruyter |
Subject: | auction | payoff function | preference elicitation | willingness-to-pay |
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