Destination neurogenetics : creation of destination meme maps of tourists
Year of publication: |
May 2017
|
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Authors: | Atadil, Hilmi A. ; Sirakaya-Turk, Ercan ; Baloglu, Seyhmus ; Kirillova, Ksenia |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 74.2017, p. 154-161
|
Subject: | Memetics | Meme maps | Destination Neurogenetics | Spreading activation | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Tourismusmarketing | Tourism marketing | Tourismusregion | Tourism destination |
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