Determinants of trust in a service provider: the moderating role of length of relationship
Year of publication: |
2002
|
---|---|
Authors: | Coulter, Keith S. ; Coulter, Robin A. |
Published in: |
Journal of Services Marketing. - MCB UP Ltd, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 16.2002, 1, p. 35-50
|
Publisher: |
MCB UP Ltd |
Subject: | Trust | Customer behaviour | Service | Service quality |
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