Developing a Balanced Information System: Establishing Strategic Superiority for Service Organizations
| Year of publication: |
1994
|
|---|---|
| Authors: | Kavan, C.Bruce ; Frohlich, Cheryl J. ; Coskun Samli, A. |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 8.1994, 1, p. 4-13
|