Developing a commercialisation model for innovative products and processes in a petroleum firm
Year of publication: |
2020
|
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Authors: | Soranart Ngamcachonkulkid ; Parames Chutima ; Somboon Chuaykoblap |
Published in: |
International journal of process management and benchmarking : IJPMB. - Genève : Inderscience Enterprises, ISSN 1741-816X, ZDB-ID 2205246-X. - Vol. 10.2020, 4, p. 439-461
|
Subject: | commercialisation model | innovative products | petroleum firm | Innovation | Erdölindustrie | Oil industry | Innovationsmanagement | Innovation management | Kommerzialisierung | Commercialization | Industrieforschung | Industrial research | Produktentwicklung | New product development |
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