Developing a scale for gamified e-service quality in the e-retailing industry
Year of publication: |
2023
|
---|---|
Authors: | Tabaeeian, Reihaneh Alsadat ; Shafiee, Majid Mohammad ; Ansari, Azarnoush |
Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 51.2023, 4, p. 444-464
|
Subject: | Gamification | Gamified e-service quality | Online retailers | Retailing industry | Dienstleistungsqualität | Service quality | Online-Handel | Online retailing | Einzelhandel | Retail trade | Electronic Commerce | E-commerce | Website |
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