Developing House of Quality by integrating top roof and side roof matrices and service TRIZ with a case study in banking services
Year of publication: |
2016
|
---|---|
Authors: | Shahin, Arash ; Bagheri Iraj, Elham ; Vaez Shahrestani, Hossein |
Published in: |
The TQM Journal. - Emerald Group Publishing Limited, ISSN 1754-274X, ZDB-ID 2420151-0. - Vol. 28.2016, 4, p. 597-612
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Service quality | Quality function deployment | Customer satisfaction | Bank service | Side roof matrix | TRIZ | Non-technical contradictions matrix |
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