Development of products and services in small enterprises : proposition of an artifact to discuss creative logics
Year of publication: |
2022
|
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Authors: | De Sordi, José Osvaldo ; Nelson, Reed E. ; Meireles, Manuel ; Hashimoto, Marcos |
Published in: |
Journal of small business & enterprise development. - Bradford : Emerald, ISSN 1758-7840, ZDB-ID 2031784-0. - Vol. 29.2022, 1, p. 18-46
|
Subject: | Action design research | Artefact | Creative logic | Innovation | Small business | KMU | SME | Kreativität | Creativity | Produktentwicklung | New product development | Innovationsmanagement | Innovation management |
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