Developments in international franchising
Year of publication: |
1992
|
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Authors: | Welch, Lawrence S. |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 6.1992, 1, p. 81-96
|
Subject: | Franchising | Theorie | Theory |
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