Dictionary of marketing terms
Irving J. Shapiro
| Year of publication: |
1981 ; 4. ed.
|
|---|---|
| Authors: | Shapiro, Irving J. |
| Publisher: |
Totowa, NJ : Littlefield, Adams Co. |
| Subject: | Absatz |
| Extent: | 276 S. |
|---|---|
| Series: | Littlefield quality paperbacks. - Totowa, NJ, ZDB-ID 256971-1. - Vol. 363 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Enzyklopädie |
| Language: | English |
| Notes: | Bis 3. Aufl. u.d.T.: Shapiro, Irving J.: Marketing terms |
| ISBN: | 0-8226-0363-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013536867