Die Absatzpolitik von Gastronomiebetrieben
| Year of publication: |
1986
|
|---|---|
| Authors: | Reisen, Michael |
| Publisher: |
Göttingen : Schwartz |
| Subject: | Hotel und Gaststätte | Absatz | Deutschland | Gastronomie | Restaurant industry | Marketingmanagement | Marketing management | Gaststättengewerbe | Marketing |
| Extent: | XIX, 284 S. graph. Darst. |
|---|---|
| Series: | Schriften zur Handelsforschung. - Stuttgart : Kohlhammer, ISSN 0080-7001, ZDB-ID 527070-4. - Vol. 74 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Zugl.: Köln, Univ., Diss., 1986 |
| Notes: | Literaturverz. S. 272 - 284 |
| ISBN: | 3-509-01430-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013352350