Extent:
365 S. : graph. Darst., Kt.
Series:
Schriften zum Marketing. - Berlin : Duncker & Humblot, ISSN 0343-5970. - Vol. 28
Type of publication: Book / Working Paper
Type of publication (narrower categories): Dissertation u.a. Prüfungsschriften
Language: German
Thesis:
Zugl.: Mannheim, Univ., Diss., 1989
ISBN: 3-428-06914-5
Source:
Persistent link: https://www.econbiz.de/10004085722