Extent:
XII, 188 S.
Series:
Abhandlungen zur Werbewissenschaft und Werbepraxis. - Stuttgart : Poeschel, ISSN 0567-5030, ZDB-ID 989299-0. - Vol. 3
Type of publication: Book / Working Paper
Language: German
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013386581