Die Marketingwirkungen von Börsengängen : eine konzeptionelle Analyse
Pascal Nevries
| Year of publication: |
2006
|
|---|---|
| Authors: | Nevries, Pascal |
| Publisher: |
Frankfurt am Main [u.a.] : Lang |
| Subject: | Going Public | Marketinginstrument |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXXI, 500 S. : graph. Darst. |
|---|---|
| Series: | Beiträge zum Controlling. - Frankfurt, M. ; Berlin ; Bern [u.a.] ; Wien : Lang, ISSN 1618-825X. - Vol. 10 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | German |
| Thesis: | Zugl.: Münster (Westfalen), Univ., Diss., 2005 |
| ISBN: | 978-3-631-55622-1 ; 3-631-55622-5 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004875662