Die mediale Natur der Produkte
Peter Bendixen
| Year of publication: |
2014
|
|---|---|
| Authors: | Bendixen, Peter |
| Publisher: |
Wiesbaden : Springer VS |
| Subject: | Produkt | Product | Kreativität | Creativity | Kultursoziologie | Cultural sociology | Kommunikation | Communication | Marktwirtschaft | Market economy | Marketingtheorie | Marketing theory | Theorie | Theory |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | 171 S. Ill 210 mm x 148 mm, 234 g |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. [167] - 171 201407 |
| ISBN: | 3-658-06301-7 ; 978-3-658-06301-6 ; 978-3-658-06302-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010384403