Die Packung in der betrieblichen Absatzpolitik
von Jürgen Deuss
| Year of publication: |
1985
|
|---|---|
| Authors: | Deuss, Jürgen |
| Publisher: |
Göttingen : Schwartz |
| Subject: | Absatzpolitik | Verpackung | Packaging | Marketing |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | 229 S. graph. Darst. |
|---|---|
| Series: | Schriften zur Handelsforschung. - Stuttgart : Kohlhammer, ISSN 0080-7001, ZDB-ID 527070-4. - Vol. 70 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Bibliografie enthalten ; Bibliography included |
| Language: | German |
| Thesis: | Zugl.: Köln, Univ., Diss., 1985 |
| ISBN: | 3-509-01394-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013352213