Extent:
XIV, 322 S.
Ill., graph. Darst.
21 cm
Series:
Schriften zum Marketing. - Frankfurt, M. [u.a.] : P. Lang, ISSN 0721-5819, ZDB-ID 597578-5. - Vol. 3
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Umfrage
Language: German
Thesis:
Zugl.: Münster, Univ., Diss., 1981
ISBN: 3-8204-5700-3
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013378561