Dienstleistungsmarketing : Erkenntnisse und praktische Beispiele
Year of publication: |
1990 ; 4. Aufl.
|
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Authors: | Meyer, Anton |
Publisher: |
Augsburg : FGM-Verl., Verl. d. Förderges. Marketing an d. Univ. Augsburg |
Subject: | Dienstleistung | Marketing |
Extent: | LXXIX, 140 S. : graph. Darst. |
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Series: | Schriftenreihe Schwerpunkt Marketing. - München : FGM-Verl.. - Vol. 20 |
Type of publication: | Book / Working Paper |
Language: | German |
ISBN: | 3-921953-00-6 |
Source: |
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