Different shades of green consciousness : the interplay of sustainability labeling and environmental impact on product evaluations
Yoon-Na Cho
| Year of publication: |
2015
|
|---|---|
| Authors: | Cho, Yoon-Na |
| Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 128.2015, 1, p. 73-82
|
| Subject: | Green marketing | Sustainability labeling | Environmental involvement | Advertisement | Umweltzeichen | Eco-label | Konsumentenverhalten | Consumer behaviour | Öko-Marketing | Nachhaltige Entwicklung | Sustainable development | Schweden | Sweden | Öko-Produkt | Sustainable product | Warenkennzeichnung | Product labelling | Nachhaltigkeit | Sustainability | Umweltbewusstsein | Environmental consciousness |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010517654