Extent:
XI, 291 S.
graph. Darst.
Series:
Beiträge zur betriebswirtschaftlichen Forschung. - Wiesbaden : Gabler, ZDB-ID 503113-8. - Vol. 9
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift
Language: German
Thesis:
Zugl.: Hamburg, Univ., Habil.-Schr., 1960
Notes:
Literaturverz. S. [285] - 291
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013340847