Extent: | Online-Ressource (V, 209 p. 29 illus, digital) |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung |
Language: | English |
ISBN: | 978-3-540-36030-8 ; 978-3-540-36029-2 |
Other identifiers: | 10.1007/978-3-540-36030-8 [DOI] |
Classification: | Betriebswirtschaft: Sonstiges ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013520640